REAP

This custom WordPress website targets multiple audiences of a nonprofit organization. The site encourages donors to contribute to the cause, enables teachers to apply online for special literacy training, and encourages administrators to send their teachers for training. The site is easily updated by the REAP staff using the online WordPress editor.

Overhaul a teacher training manual with a fresh design. The existing manual contained 150+ mismatched pages with many forms, worksheets and images pulled together from multiple sources using lots of different fonts. I reformatted all the content with a consistent design that ties the pages together into a cohesive document that looks polished and professional in print and as a PDF.

Design a trifold brochure to promote REAP, a nonprofit organization that trains public school teachers to more effectively teach struggling readers. The brochure gives potential donors a very basic overview of REAP’s mission to improve literacy in public school students.

Design a poster to promote a screening of an HBO documentary movie about dyslexia. The movie was sponsored by a local nonprofit literacy organization that targets teachers and parents of struggling readers.

Design and edit a series of Word document templates that reinforce the REAP brand: letterhead, envelopes, grants, proposals, etc.

Design an Access database to help this literacy nonprofit group keep track of info about hundreds of teachers, dozens of training programs, schools, grants, donors and donations.

Design and write a series of periodic email newsletters for a nonprofit literacy organization. An email template makes it easy to insert images and text for the next issue, and helps maintain a consistent look. The emails go to different audiences: educators, donors, volunteers and sometimes all three.

This custom online retail shop uses CafePress to sell print-on-demand promotional items for a nonprofit literacy organization. Buyers can order shirts, mugs, magnets and more in one of 6 colorful designs. Visit the REAP Swag Shop on CafePress

Design a logo, business cards and letterhead for a start-up nonprofit organization. REAP promotes literacy by providing teachers with special training in reading instruction so they can effectively teach students who struggle with reading.

Design a series of 22 x 28 posters to promote REAP’s concert fundraiser, plus a generic poster to be reused at future events. Rigid foamcore backing makes the posters easy to display, carry, store and reuse.

Design a sponsor grid to highlight the sponsorship benefits for a fundraising event to benefit a nonprofit literacy organization.

Design a series of promotional items to promote REAP’s Train | Teach | Read fundraising campaign. We ended up with five different designs to appeal to a variety of audiences: women, men, teens, kids, teachers, donors, volunteers, etc. Each of the designs is available to print on demand as a shirt, bag, mug, travel mug, sticker and magnet in the REAP Swag Shop, a custom shop on CafePress.

Build a custom WordPress website for a start-up nonprofit organization to promote literacy through improved teacher training. The site targets donors and educates them about the cause, and targets teachers who want to sign up for the training. The site is easily updated by the REAP staff using the online WordPress editor.